Posts

Last Week

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      This last week at ONU has made me anxious to leave. It seems like the only thing to think about is getting final projects and exams done and then leaving. It is hard to stay in the moment during dead week. There are some things that I just accept because there is only one week left, and I get the change of scenery.      I would say this year was a fun year overall. I was pretty bored not being able to play any sports, but other than that I had a good time hanging out with friends. The school part was obviously not super fun, but I had more time because of my injury. Now after this semester I won't have to take six classes ever again.      I am definitely looking forward to next year. If there are no setbacks then I will be able to hit and field in the fall for baseball, and I will get to live in a quad with my current roommate and a couple other friends. I also don't have to wake up super early for any classes, so I'll be able to sleep in or get a workout in before cl

Social Media Marketing Book

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      Throughout the semester, our class read the social media marketing book. It covered a bunch of material about different social media apps or how to blog. There were some good things about the book and some bad things about the book.     I liked how the sections were very clear because if I forgot one simple thing it was very easy to find the section I was looking for. Some books don't have sections like that, and it can be very difficult to find something you are looking for. I also liked how the book kept it simple for the most part. I didn't feel like it took too long to read a chapter or section of a chapter.      I also feel like I learned a good amount from what the book had to offer. It is hard to have a book for social media because it is always changing. I definitely have to cut the book some slack if not everything is up to date.     Something I didn't like about the book had to do with the quizzes at the end of each chapter. I thought the quizzes were very h

Winding down

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      These last few weeks have been quite busy for me, but I think I'm on the downhill part of the rollercoaster now. After the social media exam tomorrow, I have one more exam left. There are also a couple of group projects left but I will have a whole week to finish those up. I'm super glad and lucky to not have a super busy ending to the year.     It is a weird feeling because I'm just ready to leave at this point. Pretty much all of my friends are already home, so they are all back hanging out already. It's only a couple of weeks so I'll just have to get through it.      It's kind of hard at this point to talk about things going on because there really isn't much right now for me. I just do my schoolwork, go to physical therapy, watch the reds and play MLB the show. I go to baseball sometimes, but I don't do much there. The weekends are still fun hanging out with everyone, but the weekdays have been boring lately.  I'm just so ready for the chan

Social Media Simternship

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    Throughout our semester in Principles of Social Media class we have been completing a social media simternship. The simternship was basically a simulation where you acted as if you were running social media for a company. It went through different steps including OG content, paid social media posts and even negotiating deals with influencers. Lastly, the last few rounds put all of those together for the final test.      The simulation was 12 rounds long, and it scored how well you did each week by estimating the revenue and engagements that your content would have received if it was real. I thought this was a super unique assignment for school. I also liked how your grade was based off of your ranking in the class. If all school assignments were like that, I would have put in much more effort throughout the years.      Even though the sim isn't exactly what the real job would be like, I think it did a pretty good job of teaching you what it would be like. There were many differ

Ready for Summer

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     This feels like the weird point in the school year where there are one or two important assignments left for each class. It's hard not to just check out and look towards the summer, but grades can easily slip if you do that. For completing final projects or assignments, they are all usually due at around the same time, so it is important to break up the work. This is something that I am terrible at, and I end up having to do everything the last week.     Another weird feeling is the quick change of hard work at school to the freedom of summer. You put in all this hard work and then all of a sudden you walk out of your last exam questioning the relaxation. It usually takes me a couple of days to realize I don't have to think about school anymore.      I have many reasons to look forward to this summer. First, I should be able to start baseball activities early on in the summer, which I am really excited for. Also, hanging out with friends and being able to relax more. Fina

Social Media Movie

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      Today in class we watched a movie about former developers or employees that worked for big social media companies like Google and Facebook. They talked a lot about the harm that is being done by addiction to social media, and there was a story to go along with it showing what they mean in a real-life example.      It was very interesting to me because almost everything they talked about was negative towards social media. They talked a lot about the impact on the younger generations and I agree with some of it. I think that getting too addicted can really be a problem. Obviously, the suicide numbers back that statement and is something that is terrible. However, that doesn't mean that social media is some monster out to kill young people. There are just young people that are still learning and some can get too caught up in what goes on while they're on their phone.     I think the most important thing to teach younger people is that the digital world is not everything. Tak

TikTok- Marketing and Facts

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      Surprisingly, TikTok started in 2016. I would have never guessed that it has been around for that long, but it was only available in China. It then merged with Musical.ly in 2018 and was available to the whole world. After that, TikTok was the most downloaded ap from 2019-2023. Now, over 1 billion people use TikTok per month, ranking them sixth in most popular social media platforms.     For some statistics on TikTok, the 18-24 age range has the highest usage rate among any other generation. The 25-34 age range is right behind them, however. After that, it is a huge drop off to the other generations. More women use the app at 53.5%. The average daily usage is 95 minutes, which is crazy to think about. Also, the U.S is currently the number one country for TikTok.     When it comes to marketing with TikTok, it is newer than most social media apps. There wasn't a huge marketing or ad presence up until not that long ago. But now ads are becoming more and more common, and TikTok i